Home » Education » Face the World Offers College Grads Tips on Creating Your LinkedIn Profile

300_2799202 As the school year comes to an end many college graduates will start their professional careers. If you are unsure how to begin establishing a professional online profile there are many resources available.

Face the World along with Aussie, COVERGIRL, Gillette and Olay Fresh Effects have teamed up with LinkedIn to help graduates define their online identity, allowing you to confidently “Face the World.” The first thing you want to do is to establish your professional profile on LinkedIn. 

LinkedIn is the leading online professional directory of individuals and companies. LinkedIn has over 100 million members in more than 200 countries, including executives from Fortune 500 companies. It is also the leading source for recruiters and hiring managers to identify candidates for current and future open positions as well as professional networking.

You will want to have a LinkedIn professional online profile photo that appeals to recruiters. Do you have the right professional profile photo to help land the job that you want? If not, here is why you want to establish a great profile photo according to Face the World IRL:
• 90% of employers say the first thing they notice is a photo
• LinkedIn profiles are 11X more likely to be viewed if a photo is included
• Recruiters spend 19% of their total time on LinkedIn looking at profile pictures

Style Expert, George Kotsiopoulos partnering with Face the World IRL has put together a list of Do’s and Don’ts for your online photo professional best:

Do – Choose a plain white backdrop or a non-distracting nature scene. Avoid busy backgrounds.

Don’t – Wear something overly formal or overly casual. Ditch the suit jackets and t-shirts. You want to come across as confident and approachable, not formal and stiff.

Do – Wear a clean & crisp button-down shirt in a solid color or a non-distracting print (e.g., muted striped or checked pattern).

Do – Smile!

Don’t – Include a silhouette or profile of your face. Look directly at the camera – this angle will allow you to come across as approachable and confident to recruiters.

If you are a student at University of Georgia, University of San Francisco or Northwestern University, Face the World will be conducting campus tours at these schools. This is a great opportunity for you to receive a FREE professional makeover or shave, P&G products, a professional profile photo and dedicated LinkedIn career advice allowing you to walk away with a new and refreshed LinkedIn profile to help land the job.

For information about Face the World, college tour dates and career tips channel visit theFaceTheWorldIRL website.

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